LinkedIn is a social media platform in the professional environment that is used by around 850 million users worldwide every month, of which around 20 million are in the D-A-CH region. Companies and professionals can build their brand presence and reach potential customers and employees.
By creating company profiles and sharing relevant content, companies can demonstrate their expertise and reach their target audience.
LinkedIn also offers advertising opportunities, such as sponsored content and sponsored InMail messages, to increase visibility and reach. With LinkedIn, companies can develop successful online marketing strategies to generate leads and increase brand awareness.