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February 2024

by I. Melaschuk

Multichannel Marketing Guide + market overviews Web-to-Publish published

The interactive web-to-publish market overviews for systems and services from the management consultancy Melaschuk-Medien have been updated and expanded to include an additional overview: the Multichannel Marketing Guide.

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by I. Melaschuk

IAB Tech Lab releases in-depth analysis of Google’s Privacy Sandbox

IAB Tech Lab, the worldwide authority on digital advertising technical standards, has published a detailed report highlighting the difficulties faced by the industry in implementing Google's Privacy Sandbox.

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