PIM
= Product Information Management. In the context of media production, the term PIM is used synonymously with a database system for managing product data. Product properties are structured in the PIM database and stored in separate entities, for example for prices, article numbers, dimensions or images.
Important properties are search functions, variant generation and inheritance of characteristics, import and export of standard data formats (e.g. XML), access, rights control and individual workflows.
Basis for automated document creation
PIM systems are the basis for database publishing, i.e. fully or partially automated publication creation for printed or digital advertising media. Within web-to-print, web-to-publish systems or multi-channel publishing solutions, PIM systems can be used as media-neutral data sources, also in connection with the objects in a media database (MAM) that are assigned to the respective product data records. For the extraction into different media channels there are either integrated functions or structured data are provided for the extraction.
Central data source
Advantages of PIM systems are the one-time update of information in a central data source and multiple use in different media channels and applications (see also cross-media publishing).
Technical terms for P
- Technical term Packaging
- Technical term PDF
- Technical term PDF engine
- Technical term PDF/VT
- Technical term PDF/X
- Technical term Performance marketing
- Technical term Personalisation
- Technical term Photoshop
- Technical term PIM
- Technical term Plug-in
- Technical term PNG
- Technical term POD
- Technical term Pop-up
- Technical term POS
- Technical term POS-TV
- Technical term PR
- Technical term Print
- Technical term Print marketing
- Technical term Printed file upload
- Technical term Product classification
- Technical term Programmatic advertising
- Technical term Project management
- Technical term Publishing server
- Technical term PURL